The IUSB Vision Weblog

The way to crush the middle class is to grind them between the millstones of taxation and inflation. – Vladimir Lenin

US newspaper circulation down 8.7 percent. Wall Street Journal Now #1!

Posted by iusbvision on May 4, 2010

The biased and flawed Walter Lippman style of journalism is dying a slow death and quite frankly deserves to die. The WSJ and new papers like the Washington Examiner are the future.

AP Via Breitbart:

Figures released Monday by the Audit Bureau of Circulations show average weekday circulation fell 8.7 percent in the six months that ended March 31, compared with the same period a year earlier.

Sunday circulation fell 6.5 percent.

Neither decline was as steep as the comparable one documented in the last reporting period. From April through September of last year, average weekday circulation dropped 10.6 percent and Sunday circulation fell 7.5 percent.

Even so, the top 25 newspapers in the country showed some huge losses.

The San Francisco Chronicle’s weekday circulation dropped nearly 23 percent from the year before to 241,330.

At The Washington Post, average circulation fell 13.1 percent during the week to 578,482 and 8.2 percent to 797,679 on Sunday.

USA Today lost 13.6 percent of its circulation and averaged 1.83 million. That extended a slump that began with a slowdown in travel during the recession, which trimmed sales where USA Today is especially popular, such as hotels and airports.

USA Today’s decline last year allowed The Wall Street Journal to surpass it as the newspaper with the biggest U.S. circulation. In Monday’s report, the Journal once again posted the only gain in circulation among the top 25 newspapers that had comparable figures from a year ago. It grew its circulation 0.5 percent to 2.09 million. The Journal can count online readers because it charges them to read its website, while many newspapers can only count print subscriptions and newsstand sales.

The Journal is also looking to put itself further ahead of the No. 3 newspaper, The New York Times, which saw an 8.5 percent decline in weekday circulation during the most recent period and a 5.2 percent drop on Sundays. The Times’ average circulation was 951,063 on weekdays and 1.38 million on Sundays.

One Response to “US newspaper circulation down 8.7 percent. Wall Street Journal Now #1!”

  1. […] US newspaper circulation down 8.7 percent. Wall Street Journal Now … […]

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